Author

Biography of Graham Pepper

Graham graduated in Economics in 1970 and spent the next

10 years in sales within the IT industry. The premature death

of his father in 1980 was a trigger for research into worry and

the devastating effect it has on an individual’s health.

The 1980s was spent in IT recruitment where he saw the

career-limiting effects of low self-esteem and self-confidence,

even in highly qualified graduates. Conversely candidates

with a positive outlook and enthusiasm invariably did well.

The 1990s was spent mainly self-employed, helping

organisations implementing 'Business Excellence'

(formerly TQM). For nearly 10 years Graham hosted

bi-monthly 'forum' meetings, regularly attended by 100+

directors and senior personnel from organisations across the

northwest. It was a great great source of learning, as these

meetings attracted some of the best companies in Europe to

share their experiences. A recurring theme of talks was the

crucial importance of attitude to the success of both

individuals and organisations.

After a 3 year period working with a training company in the field of 'Positive Thinking', Graham founded Inner Direction to publish That Attitude Book. Distilling over 20 years experience, the book is written for individuals (primarily aimed at young people before starting out on their careers), yet the messages are equally valid for organisations. Part One explores the negative effects of excuses and blame. Part Two emphasises the importance of purpose, values and vision.

Graham is recognised in the northwest of England as an entertaining and motivating speaker, having given many talks about the contents of the book to audiences ranging from teenage schoolchildren to annual conferences of major British plc's; from one hour to full day workshops.

Graham's wife Hilary opened Kip McGrath Education Centre Chorley in September 2005, providing professional tutoring in English and Maths, for children aged 5 - 16. A complimentary copy of That Attitude Book is made available to all parents of students at the centre.