Welcome

Inner Direction was founded in December 2003 to publish That Attitude Book.  What Attitude Book?

Take a look inside this website... You'll discover.....

                                    If you want to know more about the book, you'll be

                                    able to see the bibliographic details and view the

                                    contents. By reading the book's brief introduction,

                                    you'll see that its roots go back to a booklet written

                                    in 1996, aimed at students of all ages and endorsed

                                    by Sir John Harvey-Jones and Dame Judi Dench.

What Attitude? In That Attitude Book, as in life, you'll not find one miracle "that"

attitude. So what might you find? "There are many gems of advice...". You'll discover

these words by Sir Ranulph Fiennes on this website, along with more than 100 other

endorsements from high achievers, whose lives appear to embody the underlining

theme of the book; be yourself, follow your talents and persevere.

A small selection are shown below. These are in categories. Click on an individual picture or click an icon on the right to see the full list in that category. By reading what these people say about the book, and a short biography of their inspiring achievements, you'll realise that each of us has the potential to choose our attitude when faced with life's challenges. That Attitude Book will help you to do that.